The Situation
LightAZ.com is a new technology company that has recently launched the fastest search engine in the lighting industry developed specifically for professionals in the lighting industry. On LightAZ you can quickly search, build and share lighting schedules and easily manage each project from the platform.
The Challenge
Because the platform is specific to a highly niched market and lighting manufacturers, we have been working to create awareness and conversion.
The Solution.
Working with LightAZ’s leadership team we have established a visual style for the brand, developed User Guides, Membership Guides, Social Media templates, Email Marketing campaigns and video content.